Surprising Evidence for Lexical Specificity in Selective Attention Word learning is a particularly challenging form of category learning. Learners must recognize a word despite substantial surface variation from things like talker, speaking rate and ambient room acoustics, while also differentiating it from countless other, similar-sounding words. These factors make words an example of extremely dense categories; there is large between-category overlap and substantial within-category variance. Despite the intriguing structure of lexical categories, little work has considered how word learning relates to other forms of category learning. Is category learning domain general? Or do major domain differences between visual and auditory stimuli elicit unique forms category learning? We conducted three experiments to investigate how category learning deploys selective attention when adults learn lexical categories defined by novel features. The first experiment showed that attention is deployed to features that are relevant for categorization, at the expense of irrelevant features, in line with how selective attention operates in the visual domain. However, the subsequent experiments showed that these effects were highly context specific; they did not generalize to novel voices, nor to novel words; in the visual domain, selective attention effects generalize readily across contexts. These results suggest that categorization does not operate isomorphically across domains. I discuss several possible sources of domain differences, as well as deeper implications of this finding.